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Articles tagged with: Google

Theatre Marketing »

Posted by Richard Le Cocq [16 Dec 2011 | No Comment ]

So, 2011 is nearly over and looking back at the posts from last year and the issues we talked about, it’s hardly any time at all in the fast-paced world of digital. We have a new social network to contend

Featured, Live Event Marketing »

Posted by Damian Bazadona [9 Sep 2011 | No Comment ]
Zagat gets a whole lot more relevant

Fans of geolocation marketing must be smiling today. I am.

Google has just announced their acquisition of the well-known restaurant guide Zagat Survey. Personally, I think it’s a great marriage as Google needs solid content and Zagat needed some firepower

Read on.

Film Marketing »

Posted by Damian Bazadona [20 May 2010 | No Comment ]

Google has far from a perfect record, but anytime they launch something new it’s definitely worth keeping an eye on.  Claiming their newest offering – Google TV – will “change the future of television”, there are plenty of reasons to

Live Event Marketing »

Posted by Damian Bazadona [13 May 2010 | No Comment ]

I can’t express how happy this announcement makes me (although it’s not all that surprising). Having the innovation of Apple and Google going head-to-head only raises the bar and ultimately the end product for consumers in the tablet market. For

Arts Marketing, Film Marketing, Live Event Marketing, Sports Marketing, Theatre Marketing, Travel Marketing »

Posted by Damian Bazadona [24 Nov 2008 | No Comment ]

When you have some time, be sure to check out the new searchwiki by Google. It’s a new tool allowing consumers using Google to rerank search results, delete them, add new ones, and maintain notes about specific sites. In short,

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Theatre Marketing »

Posted by Damian Bazadona [21 Nov 2008 | No Comment ]

By now, we all know search marketing has turned into an everyday conversation in weekly marketing meetings. Google rules the Internet, so I only expect the topic to become even more important over time.  Here’s a great primer that puts

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Theatre Marketing »

Posted by Damian Bazadona [28 Sep 2008 | No Comment ]

For those of you who have not seen this site yet, go check out FanSnap.com. It was co-founded by former executives from StubHub and Google and is being positioned as a search engine for fans search for tickets to live

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Theatre Marketing »

Posted by Damian Bazadona [2 Sep 2008 | No Comment ]

Google is the central point of discussion in many marketing meetings I sit in and there is one particular topic that continues to bug me.  Yes, there is no doubt that we all know Google is the primary portal into

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Theatre Marketing »

Posted by Damian Bazadona [2 Sep 2008 | No Comment ]

Want to sound like a smarty pants at your next cocktail party – download Chrome, the new web browser recently released by Google, and talk about how progressive you are in making the leap away from Microsoft’s Internet Explorer {doesn’t

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Theatre Marketing »

Posted by Damian Bazadona [11 Jun 2008 | No Comment ]

Type ‘Diet Coke’ into Google – you can’t miss the listing of ‘Diet Coke Sucks’ three listings down the page. Brands of all shapes and sizes are continuing to have major challenges arise in the primary search engines when consumers

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